Every now and then, a beautiful thing happens with signs. A business opens up, puts up a sign, and it works so perfectly with the business next door, you just laugh.

Case in point. The Scrub Your Butt Soap Company. They recently opened up in Downtown Rochester (see the story about that HERE). I've driven by the SYBSC a ton, and always smile because I'm glad they're above ground and being seen by everyone

But my friend Joe said, "You gotta drive by again and look closely at their sign." So I did...and WOW! It couldn't be more perfect.

PHOTO: James Rabe
PHOTO: James Rabe

Who WOULDN'T want a nice clean-scrubbed butt massage? Who has time for rear-end exfoliation, am I right?

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